Damian Cultures´ Blog

http://www.youtube.com/watch?v=vIA02gkTIK8

This video shows to the president of Venezuela talking about two popular toys, that we could say represent somehow the North American culture; but it is just because he thinks it is representing the consume culture or the capitalist model. We sure know Barbie is totally from USA but the play station he speaks is a product of Sony a multinational corporation which its main office is located at Japan where Sony is from, but he is trying to attack that capitalism.

Now this post here is not to see if the president Hugo Chavez is right or not, that’s totally the opposite of what I want; this is a blog dedicated to get closer of the culture issues.

So lets see how the president of Venezuela is trying to attack the consume culture, in the video we listen him talking bad about the foreign products, that they are made to be broken easily so you have to buy a new one (remember am not saying whether it´s true or not), immediately after he mentioned that those things are totally against what their culture is (and what he mean by there is all the Venezuela´s culture), he propose to make toys of native people and with this trying to make an effort to exalt a national feeling for everything that could represent the country, its history, the people and their real identity.

Now the use of exalt the people is a very common tool when we talk about made politic, we saw very clearly in the past with Hitler and his nationalist movement in Germany and in sometimes it could be very effective to make all the country follow the “head”.

Am pretty sure that this is not the last time we are going to see this way to do politic, because getting support by doing all that, defend a national identity and moreover transform it to show as he wanted to; because in this moment the Venezuela people are not those Indians, but its part of them and just as it looks he has made a great use of it to gather more power and support.